In the News: Amazon unveils its 3D Fire Phone

6/23/2014 4:20:00 AM ITI Staff

ITI Researcher Sanjay Patel weighs in on Amazon's first foray into the smartphone market -- a new device called the Fire Phone that features 3D display capabilities.

Written by ITI Staff

ITI Researcher Sanjay Patel weighs in on Amazon's first foray into the smartphone market -- a new device called the Fire Phone that features 3D display capabilities.

How does it work? "Amazon is doing two things that are different," Sanjay Patel, professor at the University of Illinois at Urbana-Champaign and CEO at Personify, an immersive video technology company, told CBS News.

"First on the imaging side, they're using four infrared sensors to really capture and identify a users' head position. They are getting it down to the eyeball level so that the phone knows where your eyes are relative to the screen on the phone - and they've come up with a low cost way to do this. Second, they've designed the display so that it is capable of providing a 3D perspective without the need for 3D glasses or exotic technology." Read more at CBS News.

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This story was published June 23, 2014.